Digitalization of Distribution Management
Updated: Feb 12
Need of the hour for today’s FMCG, Pharma, Building Materials, Spare Parts and other Industries with Secondary Sales Channels
An End-to-End Distribution Management Solution Brief from FieldMI
Economic risks, dynamic demand, uncertain government steps during pandemic such as Covid, price wars etc., significant supply chain disruptions, complex distributor networks, and changing consumer expectations; all these factors have re-shaped the field sales and distributor functions, making efficient operations and rapid deliveries the new normal.
The companies want to know almost near real-time on “What is happening with its brands and products”.
Companies and the sales teams need to have a broad visibility and better management of their secondary sales at distributor level.
FieldMI’s Distribution Management application makes it smooth and easy for field sales to order, quote, rate, provide schemes & discounts, track claims, see stock levels, damage returns, distributor & area performance and manage their distribution sales with “automated integration to the distributor network” and “mobile-enabled” solutions.
Field sales can access reliable, guaranteed ordering with broader distribution networks available 24/7.
With this seamless integration, businesses/distributors/retailers gain a full set of DMS capabilities on one platform while reducing infrastructure spend and improving fill rates.
Access to Distributor Demand, Collections, and Inventory Levels
Over the past decade, the secondary demand has changed significantly, facing obsolescence/shortages, changing consumer demand & brand preferences, as well as faster service. FMCG and other similar companies operating in complex
distributor demand networks are working on agile and resilient supply chains to maintain their constant fill rates. These challenges require a DMS that can easily help businesses plan and execute secondary sales across an extensive network of distributors. Quick on-the-go “mobile-enabled solution” with real-time access to distributors data for knowing the stocks supplied to the distributors, whether the stocks are sold, which product & categories are doing better in secondary sales, what areas my distribution network is strong in, real-time visibility to ordering and collections data – all of these will lead to timely decision making for the businesses. Businesses can reduce the delays, secondary sales losses, insufficient inventory visibility issues, unnecessary payment holds by the distributors, and the outstanding credits.secondary sales losses, insufficient inventory visibility issues, unnecessary payment holds by the distributors, and the outstanding credits.
Visibility to stocks at right time, place, and quantity
Access to broader distribution and retailer demand
Ability to view and track claims from distributors
Seamless integration to a robust DMS for higher efficiency
Secondary order processing
Distributor-wise schemes and discounts management
More Real-time Visibility and Increased Efficiency With a DMS
The distributors integrate directly with FieldMI’s Distribution Management application to power instant orders & quotes, stocks and inventory consumption, all on-the-go over Mobile enabled app. Businesses that use FieldMI’s DMS tap into real-time sales insights and access a broader network of customer demand. Once distributor login is activated, sales representatives can see ordering patterns from distributors in the DMS almost within few hours. In addition to orders and quotes, sales representatives can also gain end-to-end routes & vehicle visibility — provided by each distributor. This will help sales and distributors increase efficiency and real-time visibility of operations.
Delighted Buyers, helping boost demand
Distributor pay collections TAT improvement
Rise in Sales team efficiency and top-line growth
Distribution Channel shaping
Claims tracking and agile alerting & actioning
Scheme & Pricing Management
With automation to schemes and discounts, to price changes and claims, businesses are equipped with a reliable DMS that is extended to a larger network of distributors and retailers/ warehouses with a quick mobile-enabled, optimum pull & push (hybrid) strategies for scheme & discount notifications. Distributors and retailers/warehouses can reduce time spent manually searching for product specific schemes and discounts. Instant claims on price changes can be tracked by sales representatives and this provide agility to react quickly when necessary
End-to-End Field Sales Management Product Suite
Once an organization implements any FieldMI product applications, it is easy to add more capabilities in the future for better visibility, coordination and control over the end-to-end field sales. The FieldMI creates a one stop solution for CRM, SFA, accounting ERP, service CRM, DMS, customer ticketing applications, customer self-ordering applications, HRMS applications, workflow management solutions and much more all enabled with use of latest technologies like Mobility, AI, ML & BI. FieldMI DMS and all other solutions are enabled with IOT and Cloud Integration.
FieldMI DMS is enabled via Android, iOS application for retailers self-ordering. It is also enabled with web-based application for top management with embedded analytics. It provides distributors / retailers benefit of smooth integrations to their Tally, SAP, Oracle, vTiger, AWS, Azure, and other systems.
At FieldMI, they have helped their customers achieve field sales & distribution efficiencies by providing their SalesMI and DMS product suites with some key features such as Sales Order Management, Distribution Management, Workflow enablement, SFA etc.
-- Content Written for Field MI Technologies Pvt. Ltd ( A Leading Startup)
Director of Supply Chain | Consulting | Sales Operations,
Influencer of Global Business Process | SCM | Digital Transformation | Consulting
To know more on Memberships / Services / Advertising opportunities:
@ActDBI - A PRContours LLP. business portfolio